Some thoughts in the Salisbury Review on Theresa May’s speech to the Conservative Party Conference:
One method of deciding whether or not an utterance is a cliché is to enquire whether anyone would assent to its negation. For example, Mrs May intoned in her speech that she wanted a Britain in which everyone played by the same rules with every appearance of belief that she was actually saying something; but would anyone declare that he wanted a Britain in which people played by different rules, as in a return to a feudal state?
Or again, when she said that she wanted a Britain in which everyone had the opportunity to be everything they (sic) could be, would anyone say that, to the contrary, that he wanted a Britain in which only a small handful of people had the opportunity be all they (sic) could be, and the rest could go to the devil?